In order to thrive in a dynamic retail environment, businesses must understand the importance of an effective multi channel retailing strategy that not only improves the bottom line but enhances the customers experience whilst empowering the workforce.
Our hardware and software solutions designed for the retail sector will help you ensure a seamless and unified workflow, from the warehouse to the checkout and at each touchpoint in between. Our unique range of technology solutions, including Omni- Directional, laser and 2D scanners, handheld and mounted mobile computers, POS systems and desktop printers will enable any business to increase revenue, extend and enhance customer initiatives, provider greater visibility and mobility and improve customer experience.
As consumers become more demanding in the many ways they can shop, retailers have to invest in increasingly sophisticated e-commerce and stock management systems to keep up. That’s a difficult enough challenge for well-resourced big brands, so what chance do small businesses have?
It can be a daunting prospect to manage the multiple channels consumers expect to buy through, but even for the smallest businesses it can be done!
Your stock is one of your most important assets, but finding the right retail stock management solutions can be a chore. Having store shelves stocked and merchandized correctly can make the difference in making the sale or losing the customer forever. From manufacturer, to store shelves, and finally point of sale, our ecommerce and stock management solutions show you the flow of your company’s merchandise when you need it, putting you in complete control – because when you know exactly what merchandise you have in inventory, you can provide better customer service, be more efficient and improve profit margins.
A smartphone like device such as the CipherLab RS30 is the ideal instore companion for your shop floor staff. Designed in a similar way to a consumer grade mobile such as an i-phone or android phone, the RS30 will fit seamlessly in the palm of your hand. The CipherLab RS30 is a touch-centric device that operates with the Andriod 4.4 OS. Built with Corning Gorilla Glass 3, the 4.7" multi-touch panel is well protected against falls but still sensitive to touches from even latex gloves. Along with ruggedness, an extra protective boot further secures your data collection from various harsh environments.
Kiosks are a must in retail stores these days, not only do they look smart, but devices like the UTC620 retail touch computers are equipped with software to enable customers to browse the full inventory and shop whilst in store, make payments and check stock and retail self service. The system delivers updated information with well-designed interactive interfaces, fully ensure relevant content and targeted promotions are delivered. UTC series touch panel computers are the best investments to enhance user satisfaction, further brand equity, and maximise business profits.
Desktop and Mobile Printers
Desktop label printers and easy to carry mobile printers are ideal for situations that are tight on space, but require high-quality, reliable direct thermal or thermal-transfer printin. Printers like the Star TSP1000 are fast, thermal receipt printers that include Bluetooth and WiFi models for cloud-based pos systems are easy-to-use for queue-busting or instant additional service points or kiosk printing solutions.
At the Checkout – EC Touch/ ICR POS Applications
Sometimes, the only interaction shoppers have with your store comes at the retail point of sale. Our Point of Sale (POS) solutions combine the till, scanning, mobile computers and printing with partner applications to improve customer service while helping staff increase the efficiency of transactions.
From line busting to taking payment anywhere in the store, our Point of Sale solutions can help you improve customer satisfaction with reduced wait times and give a more personalised service. Fast and accurate transactions keep your lanes flowing smoothly so shoppers spend less time waiting in the checkout line. When shoppers know there’s never a long wait in your store, they’ll no longer think twice about shopping at peak times for fear the lines might be too long. Fewer abandoned visits mean more sales for you.
Enhance your checkout service with an intelligent retail POS system which can be integrated with remote monitoring software, digital signage management technology, and surveillance systems that support the provision of diverse value-added services. The W-POS is a POS refined in every detail which is more powerful, slimmer and can be used for more applications. W-POS features IPC spec which delivers high performance, stability, IP65 front panel waterproof protection.
Give your cashiers the tools they need to easily scan items of all sizes and shapes, including large items that remain in the basket. No matter the type of data you need to capture, there is a scanner ready to do the job — including capturing 1D and 2D barcodes in nearly any condition, coupons on shoppers’ mobile phones, driver’s licenses, RFID codes and more. At the checkout use an advanced omni directional scanner like the Zebex Z-6182 – which aggressively scans high-density codes and fits easily into any existing enclosure found in small-item, high-volume retail environments.
We work with software companies to help develop and enhance your EPOS system. In using feature rich software such as ICRTouch or EC Touch, your organisation/ store will benefit greatly!
ICRTouch's flagship Electronic Point of Sale touch screen till software TouchPoint is effortless to use, reliable and proven. TouchPoint has been developed over 15 years and (thanks toannual software upgrades) it remains cutting edge. TouchPoint till system easily handles all your requirements: scanning items, totalling the sale, juggling cash and cards.
The till system can be adapted to your business: from a singletouch screen cash register in a small shop to a multi-site business operating many tills.
TouchPoint is simple to use and requires minimal training. New and part-time staff can quickly work a TouchPoint touch screen till with confidence, saving you time and maximising sales.
In Store Price Marking
Retailers that offer coupons and vouchers create happy, loyal customers. Look to us for compact desktop printers that fit in perfectly with existing check-out registers for point-of-sale printing; or for self-service kiosks that can work alone or in conjunction with a customer loyalty or membership cards.
From mobile devices and printers our hardware solutions are designed to:
ENHANCE THE CUSTOMER EXPERIENCE - Self-service kiosks allow shoppers to quickly get product information, check prices and availability, and print coupons.
IMPROVE OPERATIONAL EFFICIENCIES - Giving your customers self-service options frees up your staff to perform critical tasks rather than responding to price and inventory checks.
BOOST CUSTOMER LOYALTY - Shoppers can quickly access and print gift registries, check the balance on a gift card and check their loyalty points – all on their own.
Reduce costs and raise customer satisfaction with a receipt mobile printer like the MX30i, that is specifically designed for frequent use and printing high-quality, legible receipt in self-service environments.
Mobile terminals like the 8600 from Cipherlab are ideal for applications such as price mark down and special offers – easy to use, with a combination of functionality, ruggedness, and mobility rolled all into one efficient device. The new 8600 has a colour display that defines background and text with various colours to improve readability and support rich data management tasks.
The CipherLab 9200 is another ideal lightweight device for in store price marking applications
If you are looking for a device that suits your staff in terms of looks and functionality that they may be used to with personal mobile devices, then look no further than the Point Mobile PM80. The PM80 works like a digital assistant - successfully marries the size, style and usability of a consumer device with the reliability and longevity of a traditional rugged hand-held. Engineered with premium materials and clean lines, the form factor of the PM80 elegantly lends itself to personal device usage while also meeting the challenges found in the unpredictable surroundings of the mobile enterprise.
Food waste Management
Here in the UK, we continue to waste a significant amount of food. According to waste experts WRAP, of the 7.0 million tonnes of food wasted, approximately 60% was avoidable whilst a further 17% was possible avoidable.
A problem of this size has social, environmental and economic impacts on our society. Retailers, wholesalers and manufacturers usually discount food close to its ‘best before’ date in an effort to avoid waste, although this only affects a small percentage of the loss. From a retailer’s perspective, fresh food sales account for a significant amount of a store’s revenue. As it’s usually the first department shoppers encounter when entering the store, it’s important to retain the image shoppers are looking for in both range and availability.
The moral and social dilemma between shoppers demanding choice and retailers meeting those needs is complex. The environmental and commercial impact however is more measureable. Food waste can account for as much as 4% of a retailer’s revenue, so it’s critical that this is an area of focus as food retailers strive to become more efficient and drive cost out of the business.
Currently there are many industry initiatives aimed at reducing food waste, use of new technology in sales and demand forecasting (including automatic sales replenishment) is helping to narrow the gap between forecast and actual sales. Better inventory management allows retailers to maintain accurate stock levels. Improved on-pack labelling and guidelines are helping shoppers to take better care of food at home enabling them to keep food for longer.
Tesco are taking an active role in reducing food waste, which covers the entire spectrum of their retail operations. When they started looking into instances of food waste, the in-store bakeries were the worst offenders. As a result, stores are encouraged to bake smaller batches, more frequently, throughout the day. They’ve also been working with suppliers to extend the shelf life of some products.
Many retailers set high standards to which fruit and vegetables have to conform, which prove a headache to growers, after all a carrot with a few blemishes, is still a carrot. Asda announced a trial earlier this year, where they would sell mis-shapen vegetables at lower prices to reduce food waste in the fields. Under the banner of ‘Wonky Veg’, the trial is taking place in 5 stores.
The onus in reducing food waste doesn’t just rest with retailers, there are several examples of joint retailer/shopper initiatives as well as government and other bodies associated with the industry all adding their contribution. The charity Fairshare, has links to a number of major grocery retailer’s in the UK where unsold food is redistributed to communities and families where it’s needed the most.
How we can help
Bar codes are now available that incorporate product-life information. Although their roll-out is at an early stage, there are potential waste prevention benefits that can be gained from using these new bar codes, including:
- a more detailed and accurate view of stock that distinguishes between different batches and expiry dates so minimising the risk of old stock remaining in store or on a shelf;
- expiry dates can be recorded at the point of sale on the till receipt providing the consumer with better information and a day-by-day meal planner;
- manual checking of displayed food can be minimised or eliminated making mark-down policies more effective.
Track & Trace Platform Ecosystem
Through developing applications that track and trace every touchpoint in a products journey we can ensure food waste is reduced. Applications that show you exactly where food is on shelf and when it is about to expire, and with the right hardware in place staff will be enable to instantly print price markdowns for food that is end of life that date and place it on promotion.
The benefit of having a system like this in place does not only stop there – with a fully developed and connected retail solution in store through the use of kiosks and I -beacons you will then be able to send alerts to customers to let them know what is on offer and signpost them directly there.
Drive growth with a smart warehouse
The warehouse is one of the most important places in your multichannel retail environment. When it comes to creating a real-time warehouse, we can help bring you true end-to-end solutions. Our products help your company wrangle increasing complexities by automating processes and simplifying operations. Powerful mobility tools empower workers, boosting productivity in every inch of the warehouse. We provide hardware and software services help you get and keep your mobile warehouse solution up and running at peak performance and free your IT staff to focus on business objectives.
Greater upstream and downstream complexities have increased the cost of filling each order but solutions can improve throughput by utilising platforms optimized for each warehouse workflow and give your workforce the task prioritization needed to deliver greater value.
Proven perfect order fulfillment precedes opportunities to win a greater share of your customers' business. Enhanced visibility allows you to consistently meet and exceed customer expectations and enjoy the financial rewards of expanded partnerships.
Giving workers truly actionable intelligence at the point of work ensures accuracy, allows insightful decisions and eliminates delays. Empowered workers can better serve suppliers and customers, driving efficiency and customer experience.
We can ensure your business:
- Accurately receiving and sorting orders
- Improving the speed and efficiency of put away and replenishment
- Manages inventory and streamlines the process
- Processes more orders and reduces errors
- Synchronises the supply chain
Rugged Warehouse Devices
Purpose-built for the demanding needs of warehousing, distribution centres, and manufacturing, this 9700 integrates reliability and flexibility to improve overall worker efficiency and productivity within-four-walls environments. Along with various accessories, the 9700 device offers an accomplish solution for your every deployment.
Pistol grip provides user-friendly ergonomics, cutting-edge wireless technology, multi-functional data capture and extreme durability for challenging workplace environment ranging from warehouse loading docks to retail shopping aisles for stock replenishment
Rugged scanners are key in any warehouse activity. The Cipherlab 1704 handheld barcode scanner enables you to capture more symbologies in nearly any application. You can depend on the Cipherlab 1704 scanner to help you save money and increase productivity.The integrated high resolution scanning engine captures documents and signatures. The scanning engine is capable of capturing both 1D and 2D barcodes.
Industrial printers improve asset tracking with high volume printing. Barcode label printing made easy, especially for invoice printing and packing slips. They easily integrate into your existing enterprise and keep pace with your evolving business challenges. The Godex EZ2000 Series heavy duty industrial thermal printer is ideal for the warehouse. All metal mechanism design featuring die-cast centre plane and base make EZ2250i series perfect for high volume applications
Vehicle Mount Computers
Deliver flawless fulfilment with vehicle mount computers by giving operators in material handling vehicles mobile access to the desktop applications they need to complete tasks faster and more accurately. Rugged and compact these types of devices are built for the tough demands of extreme environments with a compact design and full PC functionality. Robust, compact, and still packed with the latest technology, the DLoG XMT 5/7 is the ideal vehicle mount terminal for smaller spaces. On a fork lift truck as vmt for warehouse applications, on a heavy duty machine (e.g. excavator) as controlling device or in a truck as navigation and communication device.
Dock Door /Despatch Deliveries
The work of your warehouse does not stop at the loading dock. Ensure that the high performance within your warehouse extends into the fleet of vehicles that are used to make deliveries in the field. Our shipping and delivery solutions help coordinate efficient and safe routes with drivers, speeding delivery and increasing customer satisfaction.
- Drivers can easily scan pieces at every step to record their pickup or delivery, plus they can electronically capture signatures and take high-quality photos of packages out in the field.
- Customers are able to better plan for the receipt of their order by knowing the full contents and history of a shipment. Dock scheduling and yard management benefits for customers can translate into higher utilisation of your own fleet.
- When your WMS, TMS, and YMS are all tied together and synchronised with mobile solutions, the performance level of your entire supply chain is elevated.
Vehicle Mount Computers
Fast, correct, real-time data capture and access are key issues. Advantech-DLoG Vehicle Mount Computers (VMTs) bring advanced computing to extreme environments, coping with dust, shock, vibration, humidity, impact, physical abuse, and extreme temperatures. From mechanical engineering to radio antenna design, from rugged to extreme, Advantech-DLoG’s portfolio of VMTs offers the best-of-breed, in-vehicle computing solutions. On forklifts or cranes, managing pallets or containers, in freezer storage or bright sunlight, in warehouse or shipyard, Advantech-DLoG provides real-time, error-free intra-logistic solutions to inventory management. Success in managing the critical business of intra-logistics, gives companies a competitive edge, and Advantech-DLoG helps companies build a cost-effective infrastructure to support these processes and ensure optimal operations.
Rugged mobile computers like the PM60 ensure customer satisfaction and the success of your business are tightly tied to how efficiently and accurately you can manage your inventory. With a solution from GaneData we ensure you know what you have on hand at all times to prevent costly out-of stocks, while your workers need to rapidly and accurately pick orders to ensure that customers receive the right items, on time.
Perfect for tracking assets – RFID Portals are designed for use at distribution centre dock doors, internal causeways or even outdoors where reader components would be exposed to the elements and internally where fork lift equipment could damage exposed equipment, the free standing portals stand up to the harshest environments. Complete with fixed RFID Readers that deliver high read performance, you can quickly and accurately move and track large volumes of your RFID-tagged cases, pallets and items.
Digital signage is not just for in store. If you work in a warehouse or distribution centre working to ensure that the right product gets delivered to the right location at the right time, using a digital signage solution can help deliver this information in real time.
A digital signage solution is a network of customisable digital displays that can be controlled electronically using a computer. The content can be changed remotely, which allows for the most efficient, effective, and targeted messaging possible. The ability to make changes remotely also allows for the delivery of timely, targeted messages that inform, educate and motivate your warehousing team. Data can also be automatically generated from multiple sources and application databases.
In the distribution centre, a digital signage solution will allow you to display the status of all orders being worked on, the dock door status, or the yard status. Your team can instantly view the latest status, allowing problem areas to be promptly addressed. Having all members of the team view the status can also provide additional motivation towards a common goal.
Direct access into your WMS on ruggedized mobile computers, coupled with ergonomic and intuitive scanning technology, helps you streamline inventory control processes to not only meet regulatory demands but also those of your customers.
Other Warehouse Hardware Solutions
Industrial Printers - industrial printers improve asset tracking with high volume printing. Barcode label printing made easy, especially for invoice printing and packing slips.
Rugged Scanners - Our rugged handheld scanners combine industry-leading data capture technology with an exterior virtually impervious to damage.
Mobile Printers - mobile printers provide portable printing for all your barcode needs. Price labelling, warehouse management and retail are just a small sample of applications covered by mobile printers.
In Store Hospitality
Enhance the productivity of your staff and ultimately increase customer satisfaction.
The time-consuming process of handwriting an order, walking it to the kitchen and rekeying it later for billing is obsolete when you equip your service staff with a POS system from us.Now, orders can be transmitted wirelessly to the kitchen or bar from the table, the check can easily be generated directly from the order, and card payments can be processed right at the table.Turn tables faster by reducing guest wait time or serve more guests in the same time at stadiums and high-volume cocktail lounges. Make it easy for your servers to upsell with immediate access to information and pictures of add-ons.Tableside ordering and payment eliminates the need for your servers to run between the stand-alone POS and their table, so your servers can be more attentive to guests – creating happier customers.Process more orders, more accurately and in less time. When your servers don’t need to re-enter orders in a stand-alone POS, errors in the kitchen are dramatically reduced.
With an eMenu and self-ordering system, customers can use a self-service kiosk in the restaurant driveway or a self-ordering terminal at a table to access the restaurant menu and order a meal. This ensures prompt order processing at peak times, improves the overall service speed, and reduces wait times to ultimately increase customer satisfaction. The system can also be integrated with remote management software to provide a web-based digital signage management platform. Managers can use this platform to edit and dispatch interactive advertisements and to configure content delivery schedules for targeting specific customers at certain times. For example, the eMenu and self-ordering system can be configured to display discount information outside of meal times to attract customers and increase purchases.
• Menu Board System - Compared to conventional menus, eMenu boards provide more attractive, detailed, and interactive information in real time, enhancing customers’ overall experience.
• Remote Content Management - Using the intuitive drag-and-drop interface, managers can create dynamic visually appealing menus, schedule promotions, change prices, and/or promote limited time offers remotely to over 500 client devices/players.
• In-Store Promotions - eMenu boards and self-ordering systems can be integrated with digital signage management software and configured to automatically play interactive product advertisements that attract customer attention.
• Remote Management of Promotional Content - With the inclusion of digital signage management software, managers can use an online interface to remotely edit, dispatch, and schedule promotional content for display at specific times.
• Self-Ordering System - Customers can use the system to submit food orders autonomously. This allows businesses to manage orders easily and reduces customer wait times.
• Drive Through Service- eMenus and self-service kiosks can be installed in the restaurant driveway to allow customers to place orders themselves. This can improve service speeds and reduce wait times to enhance customer satisfaction and loyalty.
Intuitive EPOS Hospitality Software
With software like ICT Touch or EC Touch, you can transform the way cafe and restaurant food orders are processed. From steak and chips to mushroom risotto, a diner's choice is displayed on a screen in the kitchen, eliminating the need for paper and print-outs.
When waiting staff take an order, software receives information directly from the touch screen till system or hand-held ordering device. Chefs don't have to rely on the order being brought to the kitchen, so they can get cooking straight away.
Orders are displayed on screen. The graphics mimic a conventional paper order or print-out so there is greater flexibility and mistakes are much less likely.
• Orders can be shelved between courses or cleared altogether when the meal is finished.
• Information is clear and legible and there's no room for misunderstanding over what's been ordered.
• Orders can't be misplaced and they can be recalled even after they've been cleared.
• Edit food orders by crossing out completed dishes.
Orders can be moved around the screen, restacked and reordered. Once the starter is complete, orders can be held until it's time to cook the main. The graphics will fit on any display to suit any size of kitchen, and the individual orders can be enlarged or reduced. The screen can handle unlimited orders and it can be scrolled to allow them all to be read.
EPoS software operates on its own or linked to other units. You might like one in the kitchen, one in the preparation area and one on the floor, to allow waiting staff to track orders.
Wayfinding – The silent salesman
It’s fair to say that the past decade has seen the most seismic shift in the history of modern retail. Information, technology and rapidly changing lifestyles have all played their part in shaping the way we shop and what we expect from a retail experience. They have been the catalysts for innovative new store formats and visual environments that delight and entertain us, and yet one guiding principle of retail has remained the same – if customers cannot find what they are looking for, they will not come back. Department stores have perhaps been one of the biggest winners of the retail sector during this period of evolution. Their ability to provide a depth of experience as well as a breadth of options has struck a chord with the digitally savvy consumers who expect everything in one compelling destination.
By understanding and adapting to changing consumer behaviour, department stores have been able to create more than just a destination to shop. They have created an experiential venue where customers can immerse themselves in a brand, a theme, or a promise. It’s a centre that stimulates each of our senses and fulfills all of our pleasures. But the beautifully designed pop-up shops, or the innovative themed rooms and visual displays all fail in their aim if the customer cannot navigate their way around or if they cannot experience the store in the way that they desire.
In retail, wayfinding is the silent salesman, effortlessly and subtly guiding customers to the checkouts, the toilets or the different concessions. Yet it does so in a way that enables the customer to experience the store how they want. It helps to create an environment where the customer is ‘fashionably lost’ in the moment – a state of retail wonderment where they can stumble upon new and exciting things. It’s this sense of discovery and personalisation combined with the functional aspects of retail that truly creates an aspirational-shopping destination.
Visual merchandise, themed environments and point-of-sale displays are but a few elements of the customer journey. They should work alongside, and compliment a well thought out wayfinding system that considers all the complexities of the customer decision-making process. Only when these elements are fused with an effective wayfinding strategy does a retail environment come to life.
To help bring your store to life, kiosks, digital signage players and I-Beacons are a must. Touch Screen Computers like the UTC-532D feature an all-in-one computing system equipped with wide format, touch based LCD panel. It is easy to integrate key peripherals and display systems for diversified self-service and interactive signage deploy in different application areas. The systems deliver updated information with well-designed interactive interfaces, fully ensure relevant content and targeted promotions are delivered.
With an i-Beacon network installed in-store any retailer, brand, app or platform will be able to understand exactly where a customer is in the brick and motor environment - this providing the opportunity to send highly personal, contextual and meaningful content to customers via their smartphones.
Beacon technology will bring change to the retail landscape and create a shift in the way brands and retailers communicate with customers. This technology will empower retailers to engage customers with meaningful and intelligent content - in an age where customers demand a more personal shopping experience.
At the Pharmacy – Track and Trace
Healthcare staff and administration need real-time visibility to make the best decisions in all areas of the healthcare facility. Our solutions provide the needed visibility to enhance patient safety, improve operational efficiency and optimise your IT investment.
With the goal to streamline supply chain processes and reduce overall healthcare costs, our solutions make it possible to automate management systems, track patient progress, and improve responsiveness of healthcare providers. Our healthcare tools also enhance clinical performance and improve the delivery of care.
In the Pharmacy
We provide solutions that help your pharmacy add variable data to every drug at the unit-dose level. Barcode labels are scanned to immediately verify and record medication dispensing, as well as check the NDC number against the prescription order to ensure the correct medication in the correct dosage is administered to the correct patient.
REDUCE MEDICATION DISPENSING ERRORS-Verify and record medication dispensing to ensure the correct medication in the correct dosage will be administered.
IMPROVE PHARMACY OPERATIONS- Manage all phases of the medication management process with mobile devices from inventory management to regulatory compliance and dispensing prescriptions efficiently.
ACCESS VITAL INFORMATION - Review patient information and the doctor's prognosis to support the five rights of medication administration.
CipherLab Healthcare Scanners
Proper identification of drugs, lab samples, blood transfusions, treatments-and the patients-ensures better healthcare. Healthcare is made safer and easier- for the patient and the staff: from admitting and automating patient records to drug distribution and supply tracking. Wireless LAN and BT help caregivers stay where they're most needed, at the patient's side. Integrated systems allow streamlined patient care management, drug identification, lab test tracking, pharmacy systems, records management and billing. CipherLab is what the doctor ordered.
Digital Healthcare Monitors & Kiosks
Patient information kiosks are highly customizable self-service stations suitable for hospitals and healthcare facilities. Featuring a true flat touchscreen, these information kiosks can be used to display interactive hospital information, such as a floor guide and clinic operating hours. These kiosks support various media formats and can serve as e-bulletin boards for broadcasting the latest hospital news and event information. When linked with hospital information systems, these kiosks allow patients to check their scheduled appointments and medical records without staff assistance. Self-service information kiosks provide an effective platform for enhancing communication between hospitals and patients, improving healthcare quality and efficiency, and increasing patient satisfaction.
UTC-520D features an all-in-one computing system equipped with wide format, touch based LCD panel. It is easy to integrate key peripherals and display systems for diversified self-service and interactive signage deploy in different application areas.
High Value Goods
Brand Protection and Security for High Value Stock
In many ways, your brand is your most precious asset. It tells people what you stand for as a company, and it extends beyond your products and services to create vital relationships with customers, shareholders, and the community at large. Like any relationship, a brand is built on trust, and if that trust is broken, it can be very, very hard to repair. When customers lose confidence in your brand they’re likely to go elsewhere and, once gone, are nearly impossible to get back.
Being part of the global economy puts extra pressure on any brand. The constant flow of goods and services across national borders, the frequent use of outsourcing, and the heavy reliance on complex supply chains make it harder than ever to ensure the authenticity of products. Across every economic sector, and at every level of value – from high-end luxury goods to everyday household items – the presence of faked, forged, and pirated goods is growing at an alarming rate, and poses a serious threat to even responsible companies. Increased complexity in the supply chain, due to internationalization, outsourcing, e-retailing, and other causes, reduces control over the process and introduces opportunities for counterfeit products. Counterfeiting has accelerated rapidly in the past decade, in part because technology is making detection more difficult, but also because the penalties for counterfeiters are minor compared to other crimes. In today’s economy, counterfeiting is a low-risk, high-reward activity.
One of the strongest weapons in the brand-protection arsenal is RFID technology. Wireless RFID tags have unique identifiers, which essentially give each item its own unique DNA. This makes it easier to track an item on its way through the supply chain and, at the same time, verify authenticity, ensure quality, and keep people safe. RFID offers a more comprehensive way to safeguard your brand, because RFID supports a multi-pronged approach that includes authentication, track and trace, and tamper evidence. What really sets RFID apart, though, is that RFID can do what no other anti-counterfeiting technology can – create deeper, more meaningful relationships with your customers. RFID is different because it not only protects your brand, it adds value, too. RFID can give each product its own unique DNA, memory, and ability to communicate.
Using RFID for real-time inventory is quickly becoming a prerequisite for Omni-Channel retailing. Retailers need to know what merchandise they have and where, so that they can efficiently to source items for a customer order and either ship them from a single location or reserve them at the nearest store. In an Omni-channel world, RFID enables retailers to deliver on their promises to customers.
Being able to pick and reserve items for a customer order quickly and efficiently. Shoppers receive items more quickly, and can waive shipping costs when picking up in store
STORE PICKUP (BOPUS)
Fulfilling online orders directly from stores to shorten the distance between order and customer Items are ready for pickup upon customer request
Being able to verify customer returns at the correct sale price and make them available for purchase Shoppers can receive faster credit for returns that can be applied to new in-store purchases. Shorter wait times at customer service
Enabling customers to order products from in-store kiosks or smartphone apps while browsing in store. Shoppers can save time by ordering complementary products for purchased items, or different colours/sizes for merchandise that was tried on in the fitting room.
Floor space may be one of the most limiting factors for retailers, but innovation is promising to revolutionise the in-store experience! Endless aisle refers to the concept of using in-store kiosks to allow customers to order products which are no longer in stock or not sold in the store. The customers then have the product shipped to their homes.
Endless aisle is about making use of specially designed in-store kiosks and other intuitive arrangements by the customers to order items that are currently out-of-stock in the shop. It is looking beyond the stock that is available in tangible form in the store at a given point of time and thereby forging an unceasing strong link between customer demand and inventory.
Consumers enjoy the convenience of e-shopping without compromising on the traditional “touch and feel” factor. Real-time visibility across the brand empowers the end-users to immerse in the shopping mode on their own terms. By offering the ability to fulfill out-of-stock items from any location within the enterprise, endless aisle tools offer a scalable tactic for retailers to drive incremental revenue. Today's endless aisle programs allow retailers to:
- Meet customer expectations. Consumers expect the conveniences of eCommerce—including virtually unlimited inventory and assortment—regardless of whether they’re shopping online or in the physical store. Offering endless aisle capabilities means never having to say you’re sorry to customers looking to buy your products.
- Maximise the use of store real estate. Without increasing store footprint, retailers can increase product assortment by leveraging inventory located at other stores, within the eCommerce distribution center, or at drop-ship vendors. This is especially helpful for certain categories with large and unwieldy items or for retailers that are moving to smaller footprint stores in urban markets where accessing the endless aisle is critical to success.
- Deliver incremental revenue. When paired with a sales rep who is communicating the value of endless aisle capabilities, revenue growth outpaces endless aisle sales made from a stand-alone kiosk or on a customer’s mobile phone. Staff are now being armed with digital devices that allow them to take the order in-aisle, removing friction in the ordering process, increasing basket size, and driving up conversion rates.
- Retain margin by selling through at-risk inventory. For most retailers, markdowns are inevitable due to seasonality, discontinuation, and missed product sales expectations. But retailers with endless aisle capabilities have an opportunity to proactively fulfill endless aisle orders from stores where inventory is at risk of being marked down. This helps preserve margins and clear out slow-moving inventory.
What do retailers need?
The endless aisle kiosk seamlessly integrates with your back-end eCommerce system so your customers can browse for product information, compare products and order out-of-stock items. This allows you to save on operational costs and avoid excessive in-store inventories.
Video walls are a powerful and engaging marketing tool that can be used to help increase revenue. A reliable video wall solution is the best choice for retailers to improve brand awareness and create a more engaging customer experience. A visual display in store will actively arouse customer’s interests in interacting with content that you display.
When integrated with peripherals such as cameras, i-beacons and printers – video walls better entertain customers by providing a unique and profound reaction between customers and brands. This dynamic, interactive content creates a unique brand image and enhances the shoppers experience. We supply a range of video wall solutions, not only the touch screen monitors such as the UTC 532 but also a wide range of industry grade multimedia players and video wall controllers.
Queue management as an approach used to develop more efficient systems that can reduce customer waiting times or perceived waiting times for service. The aim is to increase both the number of customers that can be served and customer satisfaction with the entire queue experience.
The measurement of the queue is achieved by the number of people’s journey through the queue system, this starts from the first point of entering a queue. In the case of a linear queue this is relatively obvious to see but if the queue starts off-line this should be the start point for measurement. The journey is then measured at all points including both abandonment and successful conclusion.
Providing a high quality prompt service is essential for establishing a successful store. Intelligent queue management systems enable businesses to increase operational efficiency and service quality by shortening queues and reducing customer wait times. Using intelligent queue management systems, customers can easily join a queue and check its status online. Queue management systems can also reduce crowding and improve overall service by delivering an exceptional customer experience.
Use solutions that enable customers to collect online orders check in at self-service kiosks when they enter the store. They will then receive a text message giving them an estimated waiting time and a link through which they can check their progress. The method allows shoppers to enjoy a more leisurely experience and stores to potentially gain further sales – as it gives them the option to browse the store (or take time to get a coffee whilst waiting).
Integrating the right hardware and software in to your queue management strategy is essential - Beacons will allow you to send messages direct to customer’s mobiles to let them know the wait time in a queue and how long they can expect to wait, as well as pointing them to other places in store. In store kiosks where customers can check the status of orders, sign in, browse on line and collect and pay mean that they are not faced with long queues or risk abandoning their visit because of long wait times to complete simple tasks.
Store assistants equipped with mobile computers and printers scan the UPC/EAN barcode on products in customers’ baskets while they stand in line. After the assistant scans all items with the handheld computer, they use a mobile printer to generate a receipt. The receipt includes a text listing of all items, the total due, and a two dimensional (2-D) barcode that serves as a master record of all the goods in the transaction. When the customer reaches the checkout counter, the cashier simply scans the barcode, and the POS system automatically records all the purchased items. The combined system eliminates the need to scan each item individually.
Customers can make the checkout process even faster by reading the receipt and having their money ready when they arrive at the cashier. The cashier then takes the payment, and an employee packs items into a bag to save even more time.
Empower your staff with the latest handheld devices and tablets to help create a seamless customer journey. Not only do these devices help to speed up transactions, they also create an environment in which staff are able to engage with customers throughout the store – creating a personal transaction.
Retail tablets and mobile devices are designed with the look and feel of a consumer device making them easy to carry and use, with the ability to run Android and Windows applications and software.
Keeping up with customers is an ongoing challenge for retailers. It’s trickier than ever now that mobile apps and hand-held devices have transformed our lives as consumers. Shoppers enter the store armed with more information than ever about what they want. The competition’s sales pitch and pricing are just a click away. Accustomed to living a digital life, shoppers and store associates alike are frustrated by any activity that wastes their time. Store mobility helps retailers level the playing field. By putting innovative mobile solutions in associates’ hands, retailers empower associates to engage with shoppers on their own terms.
Using powerful tablets, associates are better equippedto deliver more personal, efficient, and loyalty-enhancing shopping experiences. With devices such as the Linx8 or the Panasonic FZ-E1based on the Intel ® Atom™ or Intel® Core™ M processors and Windows 8, associates can display and compare products, showcase add-on merchandise, review account history, and offer on-the-spot discounts—all helping to turn browsers into buyers and deepen the customer relationship.
The result? Associates can look up the answer to practically any product question on this handheld mobile computer, present product comparisons to help with a buying decision, place an order for next day delivery or in-store pick-up and ring up a sale — all without ever walking away from the customer. These compatible tablets also free store managers to spend time with customers and associates while staying on top of their back-office tasks.
Many retail applications for POS are now built for Android OS – so we have devices like the RS30 from CipherLab and the Point Mobile PM80 to ensure that we can meet all your needs and provide devices that will seamlessly fit in to your operations.
At the point of sale (POS), mobile solutions with the right capabilities can reduce costs and wait-times while increasing productivity and flexibility. These high-value mobile POS solution comes with a sleek, custom-developed payment sled that integrates an encrypted magnetic stripe reader and a 1D/2D bar code scanner and provides shift-long battery life. EMV capabilities will be added in spring 2015.
to be updated